Author: Morgan Kappler

Advertising | May 31, 2019

Blending Digital & Traditional Strategies Could Be the Best Advertising

With the billions of social media users online and available to tap into, it's only natural that advertising campaigns tend to favor digital media over a more traditional advertising strategy....

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Advertising | May 23, 2019

How to Choose the Most Effective Ad Channels

Just because you can doesn’t mean you should. This is generally good advice in all aspects of life. And it applies to advertising too. You can blow your budget to...

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