AI

Should I Use an AI to Make My Next Website?

By Jim Foreman| 10 Min Read | March 14, 2024

Table of Contents Introduction AI's Potential Benefits Why the Human Touch is Essential How to Use AI Responsibly in Website Creation Okay, I Can Do…

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AI Web Design | Web Design AI | Cybernetic Man Works at Laptop
PPC Personalization | Personalized PPC Advertising
By Jim Foreman| 7 Min Read | March 22, 2024

Personalize That Pay Per Click Plan Post-Haste!

Table of Contents Introduction Key Areas for PPC Personalization Advanced Personalization Tactics Measuring the Impact of Personalization Don’t Dawdle! Discover the DOM Difference Directly! We…

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Internal Links SEO - How Much Do They Still Matter In 2022?
By Jonathan Bentz| 20 Min Read | March 9, 2024

How Much Do Internal Links Affect SEO? (Updated March 2024)

Every business on the planet wants its website to rank number one for every keyword that relates to its business. Leveraging internal links for SEO…

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Trademark Approval for Resellers | Approval for Resellers in Google Ads
By Justin Seibert| 8 Min Read | March 8, 2024

Want Approval For Resellers And Partners To Use Your Trademark In Google Ads? (Updated March 2024)

The use of third-party trademarks in Google Ads campaigns is always a risky endeavor. In…

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Zen and the Art of First-Party Data Strategy
By Jim Foreman| 11 Min Read | March 7, 2024

Zen in the Art of First-Party Data Strategy

Table of Contents The Introduction The What and Why of First-Party Data Core Principles for…

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Video Content Marketing | How to Do Video Marketing
By Jim Foreman| 8 Min Read | February 29, 2024

Short, Snappy, Successful Video Content That Wins

Table of Contents How and Why to Use Video in Your Digital Ads Where Can…

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User Experience and SEO | UX and SEO | Whiteboard Meeting
By Kevin Hein| 7 Min Read | February 22, 2024

The Impact of User Experience on SEO

Table of Contents Introduction Bounce Rates and Dwell Time Mobile Optimization Page Speed and SEO…

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SEO Rules | SEO Best Practices | Hand Choosing Tactics
By Jim Foreman| 8 Min Read | February 15, 2024

The 5 Bedrock SEO Rules That Will Always (Probably) Be True

Table of Contents Introduction User Experience Matters Backlinks Build Authority Keywords Are the Compass of…

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PPC Tips
By Jim Foreman| 11 Min Read | February 8, 2024

Top PPC Tips for Dominating Sales in 2024

Table of Contents Introduction Evolving Trends in PPC for 2024 Embracing the Shift to Voice…

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SEO for SGE | Google SGE Update | Webinar Graphic
By Jim Foreman| 3 Min Read | January 9, 2024

Google SGE: Future Proof Against SEO’s Biggest Change in 20 Years

Pittsburgh, PA, January 9, 2024 – Direct Online Marketing (DOM), a leader in innovative digital…

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AI Tools in Marketing | AI Blog Graphic
By Billy Wright| 8 Min Read | January 4, 2024

AI in Marketing: Where Machine Intelligence Meets Human Creativity

Table of Contents Introduction Understanding AI and LLMs Content Creation on Autopilot (Almost) Personalization at…

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Google ads on a phone
By Jim Foreman| 8 Min Read | December 12, 2023

From Zero to Hero: Transforming Your Google Ads Campaigns in 30 Days

Table of Contents Introduction Preparing for Your Google Ads Campaign Transformation Week 1: Campaign Setup…

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