Category: Marketing

Finance, Marketing | July 24, 2014

Financial Benefits of Using White Papers in Your Marketing

What Is a White Paper? A white paper is a free download on your website containing valuable information for your customers. White papers are educational. You give away free tips...

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Marketing | June 25, 2014

Should You Advertise Your Business on Facebook?

Whether you are a small business owner a big brand, you've likely wondered whether or not you should advertise your business on Facebook. The answer is that yes you absolutely...

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Marketing, Social Media | January 29, 2014

A Google+ Business Page: What It Is and Why You Need It.

What is Google+? Google+ is a social network developed by Google. If you have a Gmail address, then you already have a Google+ (often shortened to G+) profile. Your Google+...

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Marketing | August 23, 2013

Marketing Audit: What’s Your Web Real Estate Worth?

The answer: A lot, but only if you optimize its potential. Your website is the first step in establishing customer relationships. In fact, 61% of people research a retail location...

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Marketing | August 19, 2013

Video Marketing: The New Content Marketing Powerhouse.

Video Marketing Puts a New Spin on an Old Content Marketing Method. Video may not be a new technology, but marketers are breathing new life into this method of advertising....

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Marketing | June 7, 2013

Five Things you Need to Know to Launch Your Product

You've got a great idea. You've developed your product with a great team and now you need to get that product to market and in the hands of consumers. So...

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