Category: Strategic Marketing

Strategic Marketing, Uncategorized | January 23, 2020

What is Inbound Marketing and How Can it Help Your Business?

Research shows that 76% of businesses use inbound marketing strategies as a primary tool for promotion. If you aren't using it to promote your brand, your competitors undoubtedly are. Inbound marketing campaigns...

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Strategic Marketing | January 21, 2020

SEO and Content Marketing: A Perfect Match

The best content marketers measure engagement, conversions, and traffic to ensure that people are seeing and engaging with their content. And all that hard work is worth it--because 95% of...

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Strategic Marketing | January 16, 2020

6 Types of Content Marketing You Need

Content marketing is quite possibly the most potent modern-day digital marketing strategy. And that's not just our bias talking! 91% of B2B digital marketers deploy content marketing strategies to reach prospects and customers,...

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Strategic Marketing | January 14, 2020

The Digital Marketing Lowdown: What You Need To Know

Many businesses trust forms of traditional advertising to bring in leads and sales, such as print ads, mailers, billboards, and more. But to get the best bang for your marketing...

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Strategic Marketing | January 9, 2020

Why Inbound Marketing Works

Modern-day marketing means you can't just create a website and wait for the traffic to pour in and the sales to go through the roof. Instead, you have to invest...

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Strategic Marketing | January 7, 2020

The Breakdown: Measuring Strategic Marketing ROI

Businesses are spending a lot of money on their strategic marketing. Global spending is estimated at around $2.1 trillion for 2019, up from $1.6 trillion in 2014. But how do you know...

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