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Branding & Messaging
Do you get bored when you see your brand featured in the marketplace? Does your advertising inspire your ideal customers to take action? Afraid you might be missing out on entering new markets because your fail to resonate with your audience?
If it's time for a new identity for your company, we can walk you through the process with confidence. From digital to print, press releases and more, our team is well-versed in every medium you can think of when it comes to getting your brand and message out to the world.
Grow Your Brand With Confidence
Branding & Messaging Services
If your brand is ready for a new look and feel, you’ve come to the right place. At the end of the day, your brand is your identity, and building trust in that identity is crucial to long-term growth. Our experts will help you define exactly who you are and walk you through the process each step of the way, guiding your brand and its messages towards a more unified front in both appearance and action.
We are home to a few wordsmiths who are passionate about helping your brand find its true voice, eliminating conflicting voices and establishing harmony among your messaging channels. From digital to print, press releases and more, our team is well-versed in every medium you can think of when it comes to getting your message out to the world, and this expertise is invaluable in establishing the new face of your business.
Nothing erases credibility like a business having multiple voices, let us make sure you say what you want to say, how you want to say it.
How Does Branding & Messaging Help Your Business?
- Branding establishes the look, feel, and personality of your business.
- Recognizable branding makes your messages stand out among others that offer similar services or products
- Catchy and accurate taglines convey the entire idea of your business without the need for in-depth explanations.
- Recognizability builds trust, as people are naturally more inclined to choose what they know.
Clients Who Trust Us
Clearly Articulated Plans
“When my anxiety is up over things I do not comprehend, they are collectively the calm voice of reason.”
Christina Fleming
Amazon Agency Leader
International Marketing Achievements
“My company has been working with Direct Online Marketing for over 7 years. They have been instrumental in the growth of our eCommerce business into over 100 countries worldwide.”
Chad Remp
International & Ecommerce Sales Manager
It Starts with an Audit and Research
You can’t get where you’re going if you don’t pay homage to where you’ve been.
Our branding process begins with an audit of your brand, from your website to social media, and any other materials you have. From there, we’ll determine strengths and weaknesses and get to work on researching the right direction for your brand and specific industry, leveraging our years of experience in building brands and upholding their image.
Next Comes the Fun Part
Once the research is in place our team will begin the ideation and strategy process, making sure we bring you plenty of creative ideas that are unique and strategic for your specific brand turning weaknesses into strengths through research and implementation. We will then get to work on executing your new look and feel through our customized branding services, and come up with a campaign to let the world know it.
But it doesn’t stop there. We’re in this for the long haul.
We will continue to monitor and measure performance for continuous success, making adjustments when necessary.
Key Messaging
Once we get to know a bit about your brand, we’ll start with creating a foundation for your brand messaging, which we refer to as key messaging. This includes the most important facets of your brand which you should be telling the world about, highlighting what makes your brand stand out among your competitors.
We will also put a strategy into place which will determine the best places to deploy this messaging, discovering and employing the optimal channels and methods of reaching your customers in particular.
We Have Plenty of Words to Go Around
No task is too large or too small for our writers.
If your brand needs a new tagline, we have your back. Can’t think of a witty subject line for that email? Give us a call.
From on-going campaigns to daily advice on all things content, we will provide you with the right messaging for your target audience so that you can focus on other things. When it comes to the written word, our team will ensure you make the impression you want to make, every time.
